The essence of the analog approach is rooted in adding hand-drawn or sketched images into the mix of imagery prior to starting a design. See above example, an abstract sketch has been digitized and added to an interface for a website. This adds authenticity and individuality to the design. The shapes compliment the circular background, and the organic patterns fit this brand very well. I added additional color by filling in the shapes within the sketch in photoshop. These can be manipulated for custom integration in any design. My advice is to keep them subtle within the design, they will create a bit of mystery on the page. Since they are created at high resolution, print usage is still an option. If you have questions about applying this technique, email me. Thank you. More on this subject in a future post.
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